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Crimson strong

image Clint Pingleton, owner of Crimson Landscape

DALLAS/FT WORTH - From the battlefields of Iraq to the mega-growth of the north Dallas area, Clint Pingleton is meeting the objective and securing the hill.






    Actually, he’s landscaping the hill. As owner of Crimson Landscape, Pingleton has traded his Army gear in for landscaping equipment. The former 101st Airborne fire supporter (they coordinate artillery, mortar and air support strikes) got severely injured while training others to go into combat, and had to be medically retired after 11 years in. He spent 18 months convalescing.
    Pingleton’s wife, Heidi, was an Army MP. The two met while deployed to that lovely garden spot of Mosul, Iraq. She now works part-time for Crimson while serving as a children’s pastor at their local church.
    The name “Crimson Landscape” refers to the hymn, Jesus Paid It All: “Sin had left a crimson stain, He washed it white as snow.” That hymn is a reference to Isaiah 1:18: “Though your sins are like scarlet, they shall be white as snow.”
    After his discharge, Pingleton returned to Plano, where his family has been since the 1800s.
    Pingleton worked for Jabil Circuit as a facility manager at a data center while it was under construction. To supplement his income, he mowed yards. During this time, he saw that many landscaping businesses weren’t doing quality work and decided he could do better.
    Crimson is a relatively new company, getting under way in the spring of 2015.
    While doing landscaping came relatively easily, starting a business and doing the paperwork wasn’t. “It was definitely a challenge,” Pingleton said. “There are no books on how to do it the right way.” All the various state and federal reporting for this-and-that was hard, but Pingleton gladly says they’re on top of it now.
    Crimson has its own facility, having started out of Pingleton’s house with just him and another guy. Being located in the heart of Plano’s and north Dallas’ booming commercial district, Pingleton doesn’t have to advertise and doesn’t go beyond a 10-mile radius at the present time.
    They are still looking to hire, however, so they can grow. By using résumé search engines like Indeed, Pingleton is intentional about hiring fellow military veterans. Crimson has 10 employees; five of them are Army vets (one medic, one MP, one infantry, and two Airborne).
    Pinglton’s working model is: “No experience necessary; we will train.” This is in contrast to the typical civilian philosophy of “You must have experience.”
    Pingleton sees a lot of similarities between construction, which is very “goal/objective-oriented” and the military. “We give the employees a task and purpose, and give them the schematic for what has to be done, and give them the tools and resources and say, ‘Get it done.’”
    Thus, when it comes to veterans working in construction, Pingleton says there is “no doubt about it” that they typically do well.
    Getting the right personnel is the only impediment to expanding. The day Construction News interviewed Pingleton, he said he had two prospective employees, but none bothered to show up to be interviewed.
    Even as a new company, Pingleton says there is no doubt they are “very blessed.” And, as a veteran of the red-tape battles, he has some words of wisdom for other new business owners: “The best advice I can give anybody who starts their own company is ‘Don’t quit.’”
    Don’t quit. From serving on the battlefield, to plowing his way through 18 months of rehabilitation, to slugging his way through all the bureaucracy of red tape and paperwork in his business, Pingleton has the right stuff to provide quality landscaping for his customers.
    Crimson Landscaping is a commercial and residential landscaping company in the north Dallas area. -dsz

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Author Info
Dan Zulli dan@constructionnews.net